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ORIGINE 1920 Collection - Brand news

June 18, 2013

Feiyue literally means “Flying Forward”. This lightweight canvas plimsoll first hit the streets of Shanghai in the 1920s, bringing together all walks of life, from workers to politicians. Feiyue crossed the borders and arrived in France in 2006.

The Origine range celebrates the past and the revival of the brand around its unique DNA. This collection includes five iconic models: Lo, Hi, Delta Mid, A.S High and the brand new Fe-Lo II.

Available in either black or white, these styles feature a washed canvas upper, used sole and faded chevron, for a recognisable vintage look. Carefully wrapped in a kraft box and canvas shoe bag, these precious pairs will keep their authenticity for a long time.

Available sizes: 35-49
Retail price : from 60 euros 

Step out in style this Summer with the new Feiyue Cassis - Collection

April 25, 2013

Sunny days are back and it's time to lighten up your wardrobe.
This season, Feiyue launches a new casual model to be worn everywhere, from a seaside village to the city.

The Cassis’ smooth and fresh silhouette gets its inspiration from the sixties. Its flexible sole and soft canvas make this model a must have for summer.

Besides, the Cassis comes with a fishnet bag so that you can bring them wherever you go.

Feiyue Cassis - Available sizes: 35 to 47 - Retail price: 39€.
You can find this model at Feiyue's Parisian flagship store, e-shop and selected retailers.

Feiyue at Playtime - Events

February 1, 2013

The 13th edition of Playtime Paris on January 26 - 28, 2013 at the Parc Floral de Paris.
During this tradeshow, Feiyue introduced its new FW13 Kids collection to journalists and retailers. All new styles received a very positive feedback but the star of the show was Feiyue's collaboration with New York-based brand Milk on the Rocks. This model was a favorite among the team of Milk Magazine, who gave Feiyue the prize for the best shoe on display. Stay tuned to know more about this collaboration that will be available on stores by September 2013.
Until then, visit our online shop or flagship store and check the latest SS13 Kids collection.

31 rue de Charonne
75011 Paris
Tel : +33 1 55 28 71 75
Nearest subway station :
Ledru Rollin, Bastille

THE SPACE COMMANDER - Videos

November 29, 2012

Feiyue presents its first stop-motion movie, THE SPACE COMMANDER.
Jupiter, Pluto, Elara… Discover the most distant spots of our Solar System, alongside with a young adventurer in the quest of mysterious treasures!

Take off for an adventure like no other!

 

Teaser "THE SPACE COMMANDER" - Videos

November 14, 2012

Feiyue is proud to present its very 1st stopmotion mini film, The Space Commander. An exploration around the solar system, treasure-hunting the many mysteries of the universe is space commander’s mission.
The final expedition journey will be unveiled on 28 November 2012 but you can already have a look at the teaser trailer here.

Feiyue x Golden Hook - Brand news

October 31, 2012

After the success of the Feiyue x Golden Hook kids collaboration, both brands are proud to present a limited edition for the grown-ups.

Keep your head and feet warm this winter with this set that features a pair of customized Feiyue Street and a knitted beanie, each lovingly handmade by French grandmas.

The sneaker features a navy leather upper with burgundy details. Perfect for both men and women, this model has a sleek urban style. The beanie is made of 100% natural French wool and in matching colors, it so fluffy one you will not want to take it off! But that is not all, if you want to know the name of the fairy godmother that hand-knitted your beanie, sneak a peak on the underside of your beanie to find her signature.

Price: 139 euros. Sizes: 36 - 45.
Already available at Feiyue's flagship store (Paris) and online shop.

Making of Journey - Videos

October 18, 2012

You have already seen our FW12 campaign, now we bring you the behind-the-scenes video.
Hit play and you will be transported to the amazing lands of Sweden. 

Feiyue x IN2 - Brand news

October 3, 2012

Feiyue and IN2 Headphones are making this October the bounciest month of the year with the launch of their collaboration. Ready for taking a walk on the stylish side?

The collaboration consists in a customized pair of Feiyue A.S High and IN2 headphones (Universal Music Group). IN2 headphones are popular among many artists and music labels given their comfort, coolness and impeccable sound.

Both items have been designed to match perfectly. A combination of navy blue canvas and perforated suede, featuring some bright red touches, these pieces are smart and dynamic. The logo of the collab is embroidered on the sneakers’ tongue and on the inside arch of the headphones.
A great proposal for those who hadn’t thought of coordinating their shoes and headphones.

This limited edition will be available by October 11th at Feiyue’s flagship store (Paris) and online shop. By mid October it will also be found at some selected retailers worldwide.

Feiyue x IN2 limited edition. Available sizes: 36 to 45. Price: 99€.
 

A creative workshop at Bonton's - Events

September 14, 2012

To celebrate the launch of our latest collaboration with French brand Golden Hook, we organized a knitting workshop at Bonton’s newest store (Rue Grenelle, Paris). Danielle, one of Golden Hook’s grannies and Maia, the brand’s stylist were in the place to teach children some basic knitting.

Check the pictures of the event below.

 

 

Feiyue x Golden Hook - Brand news

September 12, 2012

When Feiyue met Golden Hook’s grannies team, they could not think of anything but of a collaboration!
Both brands have teamed up to launch a pack including a Delta Mid Kid and a hand-knitted beanie, made by the loving hands of French grandmas.
Inside the kraft box, a sneaker mixing leather and suede in navy and burgundy and a matching burgundy beanie, made of 100% French wool.
To celebrate the launch of this collab, Feiyue and Golden Hook are organizing two knitting introductory workshops, led by two Golden Hook grannies!

Save the date:
Wednesday 12th September (82 Rue de Grenelle - 75007 Paris).
Wednesday 19th September (5 Boulevard des Filles du Calvaire - 75003 Paris).

Registration by phone only.

Feiyue x Golden Hook limited edition is already available in Bonton stores and Feiyue flagship store, 31 rue de Charonne - 75011 Paris

 

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